Marketing Department, MS #5430
Haworth College of Business
Western Michigan University
1903 W. Michigan Ave.
Kalamazoo, Michigan 49008-5430
| Contact Person: | Dr. Karen M. Lancendorfer |
|---|---|
| Phone: | (269) 387 - 5996 |
| Fax: | (269) 387 - 6225 |
| Email: | karen.lancendorfer@wmich.edu |
The Marketing Dept. (Advertising & Promotion Major) is led by:
Professor and Chair
The following is an indication of the number of full-time and part-time faculty. Full-time faculty members teach one or more Advertising or Public Relations courses per year and derive their primary income from teaching.
Western Michigan University is a dynamic, globally engaged national research university committed to promoting success for learners at every level and stands out among America's 4,600 colleges and universities. Western Michigan University's Haworth College of Business, one of the largest schools of business in the United States, is the academic home to nearly 4,000 undergraduate students majoring in 16 specialized areas of business.
The Advertising and Promotion major, housed within Western Michigan University's Haworth College of Business and administered through the Department of Marketing, attracts CREATIVE, strategically minded students and provides them with an INTERACTIVE education that ensures they will have the skills and knowledge necessary for SUCCESS. The program focuses on hands-on learning with courses emphasizing EXPERIENTIAL LEARNING and portfolio-development opportunities. We have small class sizes, and our faculty all have REAL-WORLD EXPERIENCE in the field. As an Advertising and Promotion major you'll graduate with an AACSB-accredited BACHELOR OF BUSINESS ADMINISTRATION DEGREE. Less than 10% of all advertising education in the nation is housed within business schools, which makes your WMU degree that much more impressive.
The following chapters of national student organizations are available at Western Michigan University:
At Western Michigan University, Advertising and Public Relations students study in the Marketing Dept. (Advertising & Promotion Major). There are a total of 2 degree programs available.
| 163total enrolled | 2degree programs |
|
32graduates in 2015 |
Unspecified
No program notes provided. More info
| 163 | enrolled now |
|---|---|
| 16 | freshmen in 2016 |
| 75 | underclassmen |
| 88 | upperclassmen |
| 32 | graduates in 2015 |
No program notes provided.
| enrolled now | |
| freshmen in 2016 | |
| underclassmen | |
| upperclassmen | |
| graduates in 2015 |
Indicated below are estimated costs of attendance for students who are residents of the state of Michigan. Tuition is the fee an institution charges for the academic instruction they provide for students. Most institutions charge tuition by the units that make up an academic year, such as a semester or quarter, or per credit hour.
| Part-time Tuition (per credit hour) | $384 |
|---|---|
| Tuition & Fees | $11,032 |
| Room Rental | $4,765 |
| Board (Food & Services) | $4,246 |
| Books & Supplies | $469 |
| Personal Expenses | $712 |
| Total Estimated Expenses | $ 21,224 |
Indicated below are estimated costs of attendance for students who are NOT residents of the state of Michigan. Tuition is the fee an institution charges for the academic instruction they provide for students. Most institutions charge tuition by the units that make up an academic year, such as a semester or quarter, or per credit hour.
| Part-time Tuition (per credit hour) | $943 |
|---|---|
| Tuition & Fees | $26,390 |
| Room Rental | $4,765 |
| Board (Food & Services) | $4,246 |
| Books & Supplies | $469 |
| Personal Expenses | $712 |
| Total Estimated Expenses | $ 36,582 |
The following types of financial assistance are available to students:
Number of scholarships available here: